Make the promise tangible.
Create spaces, encounters or events that let people experience the brand directly.
Hospitality & destinations Explore Present
BUSINESS + MARKETING ADVISORY / EST. 2005
03 / SEVEN WAYS FORWARD · EXPERIENTIAL MARKETING
Create the story people enter.
Experiential marketing creates memorable, interactive encounters that allow audiences to engage directly with a brand. We give people something to feel, take part in and remember.
Discuss this challenge
REAL
WHAT IT IS
Let people
Let people
step inside the idea.
An experience lets people encounter a brand for themselves. It might take the form of an event, pop-up, product demonstration, immersive installation, sponsorship activation, cultural programme or digital experience. We connect the idea, the setting and the details so participation feels natural and creates a personal connection.
01 / The ideaStart with a thought strong enough to be experienced, not just explained.
A SELECTION OF CLIENTS
Ideas come
Ideas come
to life.
Across music, fashion and culture, every encounter creates a chance to make a lasting impression. Select a card to explore the visual index.
01 / THE ROLLING STONES
Imagine the feeling of being there.
HOW IT FITS
From a promise
From a promise
to a feeling.
Experiential marketing brings an idea into the real world. It has its natural home in Present and can give a strong story more to travel with in Amplify.
Explore the full JourneyLet the moment travel.
Extend an experience through considered storytelling and the conversations it inspires.
Social & cultural media Explore Amplify
LET'S TALK
What should people